{"id":1190,"date":"2016-12-23T14:58:43","date_gmt":"2016-12-23T14:58:43","guid":{"rendered":"http:\/\/ukwebsolutionsdirect.co.uk\/blog\/?p=1190"},"modified":"2016-12-23T14:58:43","modified_gmt":"2016-12-23T14:58:43","slug":"essential-elements-for-every-ecommerce-website","status":"publish","type":"post","link":"http:\/\/ukwebsolutionsdirect.co.uk\/blog\/how-to\/essential-elements-for-every-ecommerce-website","title":{"rendered":"Essential elements for every eCommerce website"},"content":{"rendered":"<p>We live in the age of eCommerce sites, a time when you have to opt for an eCommerce platform if you want to exist on the internet as a retailer. Do you think your online shop has what it takes in this ever-changing world of technologies?<\/p>\n<p>Here are a few key elements that your eCommerce website must have if you\u2019d like your customers not only to \u201cadd to bag\u201d your products but also to \u201cfinalize\u201d their order.<\/p>\n<p><strong><span style=\"color: #0000ff;\">Sales and Special Offers.<\/span> <\/strong>Always have something\u00a0on sale or a specific offer on your online shop. This is a must for every eCommerce site. More than that, your customers need to know about them as soon as possible, that\u2019s why you should always advertise these offers on homepage. With every special deal, you can grab your customer attention in a matter of seconds.<\/p>\n<p><strong><span style=\"color: #0000ff;\">Simple Navigation.<\/span><\/strong> A good eCommerce website should have a certain flow so that the moment you access it, you\u2019ll feel transported on a journey through a shop with great\u00a0products. In the same time, you can easily checkout and finalize your shopping. So, your online store needs to be simple to navigate, with a checkout page or a login button that can be easily found. \u00a0The common trend right now is to put the shopping bag, search button and login icon at the top of the page so your customers can see them as soon as possible.<\/p>\n<p><strong><span style=\"color: #0000ff;\">Customer Service.<\/span> <\/strong>Things can go wrong at any moment, that\u2019s why is a must to have a great Customer Service team ready to\u00a0handle everything in a matter of seconds. You can choose to have an instant chat or a phone number that\u2019s easy to find on your website. Both these options have one thing in common: a dedicated and efficient support team, always prepared to handle everything that comes in.<\/p>\n<p><strong><span style=\"color: #0000ff;\">Website Security.<\/span><\/strong> Recent events showed how important is the security of your online store. So, reassure your customers by setting up an eCommerce site with a state of the art security system. This way, your customers will trust your business with their credit cards and bank account when they decide to purchase products from your online shop.<\/p>\n<p><strong><span style=\"color: #0000ff;\">User Testimonials.<\/span><\/strong> It\u2019s well known that honest reviews form real customers will make other customers trust even more your services and products. Moreover, these testimonials can give valuable feedback about a product so that you can change it or make it better. Let your users talk freely on your site and you\u2019ll give an authentic feeling to your online store.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We live in the age of eCommerce sites, a time when you have to opt for an eCommerce platform if you want to exist on the internet as a retailer. Do you think your online shop has what it takes in this ever-changing world of technologies? Here are a few key elements that your eCommerce [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[162],"tags":[206,137],"_links":{"self":[{"href":"http:\/\/ukwebsolutionsdirect.co.uk\/blog\/wp-json\/wp\/v2\/posts\/1190"}],"collection":[{"href":"http:\/\/ukwebsolutionsdirect.co.uk\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/ukwebsolutionsdirect.co.uk\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/ukwebsolutionsdirect.co.uk\/blog\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"http:\/\/ukwebsolutionsdirect.co.uk\/blog\/wp-json\/wp\/v2\/comments?post=1190"}],"version-history":[{"count":4,"href":"http:\/\/ukwebsolutionsdirect.co.uk\/blog\/wp-json\/wp\/v2\/posts\/1190\/revisions"}],"predecessor-version":[{"id":1194,"href":"http:\/\/ukwebsolutionsdirect.co.uk\/blog\/wp-json\/wp\/v2\/posts\/1190\/revisions\/1194"}],"wp:attachment":[{"href":"http:\/\/ukwebsolutionsdirect.co.uk\/blog\/wp-json\/wp\/v2\/media?parent=1190"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/ukwebsolutionsdirect.co.uk\/blog\/wp-json\/wp\/v2\/categories?post=1190"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/ukwebsolutionsdirect.co.uk\/blog\/wp-json\/wp\/v2\/tags?post=1190"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}