{"id":1196,"date":"2017-01-18T07:32:21","date_gmt":"2017-01-18T07:32:21","guid":{"rendered":"http:\/\/ukwebsolutionsdirect.co.uk\/blog\/?p=1196"},"modified":"2017-01-13T14:39:25","modified_gmt":"2017-01-13T14:39:25","slug":"why-you-should-enable-https-on-your-website","status":"publish","type":"post","link":"http:\/\/ukwebsolutionsdirect.co.uk\/blog\/security\/why-you-should-enable-https-on-your-website","title":{"rendered":"Why you should enable HTTPS on your website"},"content":{"rendered":"

Starting this January, Google Chrome 56 will show a warning for unencrypted sites that collect passwords or credit card information<\/a><\/span>, describing them as \u201cnot secure.<\/p>\n

Why is Google doing this? Mainly because it wants to make the web more secure. Google has already announced HTTPS as a ranking signal, also indexing secure pages over unsecured pages. You can even read their guide on\u00a0securing your website with HTTPS<\/a><\/span>.<\/p>\n

Now, you may ask yourself what\u2019s the difference between HTTP and HTTPS. Well, is all about the extra S, that comes from \u201cSSL,\u201d which means Secure Sockets Layer, a certain technology that encrypts your connection to a website, so that intruders can’t intercept any of your data.<\/p>\n

Here\u2019s why every website owner should consider switching to a HTTPS website.<\/p>\n

First of all, HTTPS is really important for SEO<\/strong><\/span>. It seems that when two websites rank for the same position in Google searches, then the one with HTTPS can get the extra boost for winning the race, according to Google\u2019s Webmaster Trends Analyst Gary Illyes<\/a><\/span>.<\/p>\n

HTTPS protects your users and their privacy<\/strong><\/span>.\u00a0 SSL prevents hackers from listening or \u201ceavesdropping\u201d to communications between your websites and your users. You may think only websites that handle sensitive data, like credit card information, need HTTPS. A common mistake. Even if you don\u2019t have an online shop, your unprotected website can reveal sensible information about the behaviors and identity of your users. That\u2019s why is very important to win the trust of your users by protecting their data against these kind of attacks.<\/p>\n

SSL is important for AMP<\/strong><\/span>. Accelerated Mobile Pages or AMP it\u2019s a\u00a0technology that makes certain pages load almost instantaneously on mobile. So, try searching something on Google mobile app and you will probably notice that some results have a special AMP designation that looks like a bolt. This means that those pages will load almost instantaneously. Google already announced that AMP is going to play a major role in SEO<\/a><\/span>, making these a priority for 2017. It seems that pages with AMP will rank better on search engines.<\/p>\n

Google will start to index mobile websites<\/strong><\/span>. This means that its \u201dalgorithms will eventually primarily use the mobile version of a site\u2019s content to rank pages from that site<\/a><\/span>.\u201d Google recommends some best practices for your mobile website to be indexable and one of them is to start switching to a secure site, especially \u201cif [you] don\u2019t support HTTPS yet.\u201d<\/p>\n

Avoid the label \u201cnot secure\u201d<\/strong><\/span>. As we already said in the first part of this article, Google\u00a0Chrome 56 will start displaying \u201cnot secure\u201d\u00a0in the browser bar for any unsecured site (without HTTPS) that require the login or credit card information of their users. It goes without saying that if a customer sees that warning and he is about to make an online purchase, he will probably leave your website in a heartbeat. And this will translate in a traffic and sales decrease.<\/p>\n

Now, these are just a few reasons why HTTPS is vital for your website. Hopefully, after reading the above, you\u2019ll understand why you need to enable HTTPS on your website as soon as possible.<\/p>\n","protected":false},"excerpt":{"rendered":"

Starting this January, Google Chrome 56 will show a warning for unencrypted sites that collect passwords or credit card information, describing them as \u201cnot secure. Why is Google doing this? Mainly because it wants to make the web more secure. Google has already announced HTTPS as a ranking signal, also indexing secure pages over unsecured […]<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[207],"tags":[208,201,125],"_links":{"self":[{"href":"http:\/\/ukwebsolutionsdirect.co.uk\/blog\/wp-json\/wp\/v2\/posts\/1196"}],"collection":[{"href":"http:\/\/ukwebsolutionsdirect.co.uk\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/ukwebsolutionsdirect.co.uk\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/ukwebsolutionsdirect.co.uk\/blog\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"http:\/\/ukwebsolutionsdirect.co.uk\/blog\/wp-json\/wp\/v2\/comments?post=1196"}],"version-history":[{"count":8,"href":"http:\/\/ukwebsolutionsdirect.co.uk\/blog\/wp-json\/wp\/v2\/posts\/1196\/revisions"}],"predecessor-version":[{"id":1206,"href":"http:\/\/ukwebsolutionsdirect.co.uk\/blog\/wp-json\/wp\/v2\/posts\/1196\/revisions\/1206"}],"wp:attachment":[{"href":"http:\/\/ukwebsolutionsdirect.co.uk\/blog\/wp-json\/wp\/v2\/media?parent=1196"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/ukwebsolutionsdirect.co.uk\/blog\/wp-json\/wp\/v2\/categories?post=1196"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/ukwebsolutionsdirect.co.uk\/blog\/wp-json\/wp\/v2\/tags?post=1196"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}